Juie Shah accepted into Forbes Communications Council

Indian American Strategy Director at DDB Chicago Group’s joins an invitation-only community for executives in communications, marketing, and PR

By Arun Kumar

Indian American executive Juie Shah, SVP Group Strategy Director at DDB Chicago, has been accepted into Forbes Communications Council, an invitation-only community for executives in communications, marketing, and public relations.

Juie was vetted and selected by a review committee based on the depth and diversity of her experience, according to a DDB media release. Criteria for acceptance include a track record of successfully impacting business growth metrics, as well as personal and professional achievements and honors.

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“We are honored to welcome Juie Shah into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Finance Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

As a member of the Council, Shah has access to a variety of exclusive opportunities designed to help her reach peak professional influence. She will connect and collaborate with other respected leaders in a private forum. Shah will also have the opportunity to share her expert insights in original articles and contribute to published Expert Panels alongside other experts on Forbes.com.

“It is an absolute honor to have been selected to be a part of the Forbes Communications Council,” Shah said. “I am looking forward to collaborating with the Forbes publishing team and getting to know fellow peers in the industry who are hoping to drive meaningful change. I am equally thrilled to be able to share my insights with the esteemed Forbes community, hoping to inspire and guide the next generation of communication leaders on their journey to excellence.”

Juie Shah is a Group Strategy Director at DDB Chicago. Originally from Mumbai India, she grew up in rich cultural diversity and was surrounded by a fascinating environment of socioeconomic, cultural, religious and gender differences – perfect habitat for birthing curiosity about the human condition, according to her official profile.

She moved to America for graduate school and found herself to have a natural connection to the field of consumer insight and strategy. In her last seven years at DDB she has worked on multiple accounts spanning Insurance, Telecom and QSR.

Over the last four years she has been leading strategy efforts for the US Army and is working on an extraordinary assignment to reintroduce the oldest brand in America to the youngest generation of Americans.

As a lifelong learner Shah is passionate about design, equity and the intersection of the two disciplines, her profile says. She makes it a point to give time to young immigrants and young women trying to break into advertising.